Let us now go through the various types of communication:
Verbal communication
Verbal communication is a type of communication where the information
flows through verbal medium like words, speeches, presentations etc. In
verbal communication the sender shares his/her thoughts in the form of
words. In organizations, individuals communicate verbally among each
other in the form of dialogues, speech, presentations, discussions to
name a few. The tone of the speaker, the pitch and the quality of words
play a crucial role in verbal communication. The speaker has to be loud
and clear and the content has to be properly defined. Haphazard and
unorganized thoughts only lead to confusions and misunderstandings among
individuals. In verbal communication, an individual must understand the
importance of words and how to put them across.
While speaking the pitch ought to be high and clear for everyone to
understand and the content must be designed keeping the target audience
in mind. In verbal communication it is the responsibility of the sender
to cross check with the receiver whether he has downloaded the correct
information or not and the sender must give the required response.
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Sarah to ken - “I want a glass of water” is an example of verbal communication.
Non verbal communication
Imagine yourself in a situation, where you can’t speak but have to
communicate an urgent information to the other person or for that
matter, you are sitting in an important meeting and you want to express
your displeasure or pleasure to your colleague without uttering even a
word. Here non verbal mode of communication comes into picture. Facial
expressions, gestures, hand and hair movements, body postures all
constitute non verbal communication. Any communication made between two
people without words and simply through facial movements, gestures or
hand movements is called as non verbal communication. In other words, it
is a speechless communication where content is not put into words but
simply expressed through expressions If one has a headache, one would
put his hand on his forehead to communicate his discomfort - a form of
non verbal communication. Non verbal communications are vital in
offices, meetings and even in romantic chats.
Visual Communication
Before planning any outing or tour, Sandra always refers to the map
of that place. Through the map, she tries to find out more about the
place, the route to reach that place, hotels, shopping joints etc. The
map is actually passing information about the place to Sandra or
communicating with Sandra. This mode of communication is called visual
communication. In visual communication, the recipient receives
information from signboards, displays, hoardings, banners, maps etc. The
sign board of Mc Donald’s or KFC indicates eating joints - a form of
visual communication. The sign board of “No Parking Zone” communicates
to the individuals that any vehicle must not be parked in the vicinity -
again a mode of visual communication. Vision plays a very important
role in visual communication and it depends on the recipient how to
interpret the message.
